Brief Description: Website design and development for a retailer of premium essential oils, carrier oils and hydrosols for wellness and skincare.
Status: Completed and Managed.
Duration: 4 Weeks (adjust if actual longer/shorter)
Deliverables: Complete website setup, product catalogue pages, responsive design, on-page SEO, Google Search Console & Analytics integration, contact and enquiry setup, e-commerce or order placement capability, social media links, clear policies (shipping, returns), and more.
Niks Essential Oils is a Lagos-based wellness brand that stocks high-quality, 100 % organic and wild-crafted essential oils, carrier oils and hydrosols.
Their mission is to bring pure, high-quality botanical oils to consumers who care about wellness, skin health and natural products.
Our objective was to build a website that reflects the premium nature of the brand, showcases the product range clearly, enables easy browsing and ordering, and reinforces trust through good design, content and performance.
We built a clean, intuitive menu system with items such as Home, Shop, Product Categories (Essential Oils, Carrier Oils, Hydrosols), About Us, Contact Us, FAQs.
Key pages include:
Home — brand introduction, feature products, value proposition
Shop / Products — listing of essential oils, carrier oils, hydrosols, filters by category
Product Detail Pages — with images, descriptions, usage notes, purity claims
About Us — the brand story, sourcing, quality emphasis
Contact Us — inquiry form, support info
FAQs / Usage & Safety Info — usage guidance, certifications, etc
Contact methods such as phone number and email are displayed clearly on the Contact page and throughout header/footer to ensure easy access for users.
The site is responsive across devices (desktop, tablet, phone) so that browsing the product list, reading descriptions and placing orders is smooth for all users.
Customers can browse the products, view details, add to cart or place an order (depending on how the site is set up) and complete checkout or send an order enquiry via form.
A consultation page letting customers request personalized style/fit consults or bespoke design services for special events (e.g. weddings).
Prominent buttons and sections like “Shop Now”, “Explore Product Range”, “Contact Us for Bulk Order” were placed to guide visitors toward browsing the catalogue or placing orders.
We implemented on-page SEO: meta titles and descriptions tailored to “essential oils Lagos”, “100% organic carrier oils”, etc. Google Search Console and Analytics were integrated to monitor traffic, user behaviour and conversions.
Links/buttons for social media presence are included so candidates/institutions can follow and connect.
We created content aligned with the brand’s wellness & quality focus: e.g., purity of oils, sourcing, benefits for skin/health, how to use, and what sets them apart. Visual imagery supports the premium feel.
Social links were incorporated (Instagram, Facebook) so users can follow the brand for updates and engage via social channels.
We optimized images and layout for fast loading. Clear fonts and good contrast were used so the site is accessible and user friendly.
Platform: WordPress
E-commerce Framework: WooCommerce for product catalog, cart, and checkout system
Theme / Page Builder: Premium theme customized with Elementor (or similar builder)
Plugins / Tools: WooCommerce extensions for shipping, payment, and inventory; Contact Form plugin; SEO plugin (Yoast or RankMath)
SEO Tools: On-page SEO optimization, Google Search Console, and Google Analytics integration
Security & Performance: SSL certificate, caching and optimization plugins, image compression for fast loading
Visit the Niks Essential Oils website to explore how natural wellness meets refined online presentation:
